The concept of gaze is one that deals with how an audience views the people presented. For feminists it can be thought of in three ways; how men look at women, how women look at themselves and how women compare themselves to other women. Laura Mulley coined the term 'male gaze' in 1975. She believes that the film audience have to 'view' characters from the perspective of a heterosexual male. Features of the male gaze include having the camera lingers on the curves of the female bodies and events which occur to women are presented largely in the context of a mans reaction to these events. One criticism of the male gaze is however that women like to be looked at, for example beauty pageants. The gaze can also be directed towards members of the same sex for several reasons, not all of which are sexual, such as in comparison of body language or in clothing. Facial expressions: Chocolate box- half smile, lips together, teeth barley visible Irrational- emphasis on the eyes, mouth shut with a hint of a smile, shot from the side or with her looking back over her shoulder Super smile- a big ole smile with lots of teeth Romantic- dreamy, heavy lidded, lustful There are also expressions for men such as: Care free- chilling and relaxed Practical- usually looking up from completing a tiring task Seductive- mouth usually closed- hint of smile' concentrates on eyes Comic- a funny expression Catalogue- posing in an unnatural pose that shows of whatever it is they wish to show off Jonathan Schroeder 'to gaze implies more than to look at, it signifies a psychology relationship'